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Projects

Check out some of the projects that I have worked on. Ranging from media planning, SEO research, usability testing, branding, web development, and graphic design, I have the skills to make your vision come to life. And all with great communication and humor!

Throughout this project my team and I researched the target audience, purpose of the site, and competitors. I created wireframes of the layouts and prototypes. They were user-tested by five users with Lookback.io and InVision. I coded the CSS for the overall website, and the HTML for the Home and Contact webpages. 

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I created a more attractive and intuitive interface following usability heuristics such as: match between system and the real world, consistency and standards,  aesthetic and minimalist design.

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Redesigned the current WEB-FOCUS dashboard into a Tableau Dashboard from scratch. Learned new software in a four-month-long project. 

I also created a dashboard for Northwest's COVID-19 cases.

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To develop my personal aesthetic I had in mind a classy, timeless, elegant yet creative style with simple lines, serif typography and symmetric with muted/earthy tones.

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WordPress ADA-compliant Website Redesign

LettuceDream requested a website redesign that complied with ADA policies and was very user-friendly. My partner and I added a "donate" button, enhanced the sitemap by making it easier to access sections, provided an accessibility extension as well as specific hyperlinks to navigate the webpage with the keyboard.

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During the spring of 2020 at Northwest Missouri State, I developed a media plan for Marin Bikes' Fairfax 1.

"Fantastic work, Martina! You did high-level work and this is definitely something for your portfolio." - Jacquie Lamer, Sr Instructor, Intro to Advertising

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Six-month-long project for new faculty in Northwest Online with lots of feedback from the director of the office, faculty, staff and leadership. From a text-heavy document, I designed a visually appealing and effective guidebook while working on smaller projects at the same time. 

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Throughout the semester, I designed several spreads and feature pages. The theme for this year was "Highlights" since it was their 100th anniversary, they wanted to make a play on words by underscoring the major events as well as using the highlighter effect. One of the challenges was the format: a square yearbook.

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Challenge: find a topic, interview people who fit your profile, interview experts in the field, and find data to back up the fact that the topic you decided on is actually a trend.

"What a terrific story. Well written, the quotes are great, and it just has this welcoming feel to it. Excellent work." - Jason Offutt, Professor

Wrote a story about a professor of political science who owns a safari in the African continent. This story is for a general newspaper audience. 

Would You Like To See More Examples?

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